THE INITIATIVE OFFERS BIG ADVANTAGES FOR ITS MORE SELECTED CLIENTS
The group of hotels Magic Costa Blanca, which has its SEDE in Benidorm, it has created the first card based on Viral Marketing for clients of its establishments, baptized with the name of "Magic Honours". It is a question of a card of loyalty that rewards the clients with big advantages and prizes. Every holder has the right to recommend three for more people for Magic Honours.
Magic Costa Blanca rewards its better and more faithful clients, and designs him/her "Magic Honours", an exclusive card that supposes a great innovation inside the tourist sector. It is a pioneering initiative in Spanish hotel chains, and continues the line of the cards of loyalty implanted in restaurants or chains of shops.
"Magic Honours" is destined to special clients of Magic Costa Blanca, and it can only be obtained in three forms: by recommendation of other holders, by recommendation of three directors of Magic Costa Blanca Magic Hotels establishments, or by taking part of active form in the drawings, contests and other actions at the institutional web page develops 2.0: http: // www.magiccostablanca.com/.
The holders of that card will be able to enjoy big privileges, and will have priority in the best offers, ' late-check out ', better rooms for the same price and other advantages. In addition, every holder will be able to recommend three other persons in order that they receive their "Magic Honours".
"The creation and the launch of this innovative card is a way to demonstrate to our clients their importance for the chain that I represent. In Magic Costa Blanca, we want the visitors to feel like at home and have all the comforts, and in addition we consider that it’s very important to reward those clients who trust in us year after year. The best way of rewarding this loyalty is to grant a card loaded which advantages them ", they can also share these advantages" indicates Javier García, vice-president of Magic Costa Blanca.
The group Magic Costa Blanca realizes an innovative campaign of marketing 2.0 with an important presence in Internet. Always looking for the client's opinion, and developing the products with them. This new program of loyalty conjugates with the phenomenon 2.0, and demonstrates the innovation in the systems of promotion and attention to the client of the hotel chain.
The group of hotels Magic Costa Blanca, which has its SEDE in Benidorm, it has created the first card based on Viral Marketing for clients of its establishments, baptized with the name of "Magic Honours". It is a question of a card of loyalty that rewards the clients with big advantages and prizes. Every holder has the right to recommend three for more people for Magic Honours.
Magic Costa Blanca rewards its better and more faithful clients, and designs him/her "Magic Honours", an exclusive card that supposes a great innovation inside the tourist sector. It is a pioneering initiative in Spanish hotel chains, and continues the line of the cards of loyalty implanted in restaurants or chains of shops.
"Magic Honours" is destined to special clients of Magic Costa Blanca, and it can only be obtained in three forms: by recommendation of other holders, by recommendation of three directors of Magic Costa Blanca Magic Hotels establishments, or by taking part of active form in the drawings, contests and other actions at the institutional web page develops 2.0: http: // www.magiccostablanca.com/.
The holders of that card will be able to enjoy big privileges, and will have priority in the best offers, ' late-check out ', better rooms for the same price and other advantages. In addition, every holder will be able to recommend three other persons in order that they receive their "Magic Honours".
"The creation and the launch of this innovative card is a way to demonstrate to our clients their importance for the chain that I represent. In Magic Costa Blanca, we want the visitors to feel like at home and have all the comforts, and in addition we consider that it’s very important to reward those clients who trust in us year after year. The best way of rewarding this loyalty is to grant a card loaded which advantages them ", they can also share these advantages" indicates Javier García, vice-president of Magic Costa Blanca.
The group Magic Costa Blanca realizes an innovative campaign of marketing 2.0 with an important presence in Internet. Always looking for the client's opinion, and developing the products with them. This new program of loyalty conjugates with the phenomenon 2.0, and demonstrates the innovation in the systems of promotion and attention to the client of the hotel chain.
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